# Owini — AI CRM, Voice AI, and Marketing Platform for Car Dealerships

> Owini is an AI-powered CRM and lead-engagement platform purpose-built for car dealerships, created by people who own and operate dealerships. Every internet lead a dealership receives — from CarGurus, AutoTrader, Cars.com, Facebook, the dealership's own website, or any ADF/XML provider — is auto-engaged by Owini's AI within seconds via SMS, email, and AI voice calls. The AI reads the dealership's live inventory, learns the dealership's tone and process, and follows up persistently until the lead replies, opts out, or books an appointment. Owini also includes a 24/7 Voice AI agent for inbound and outbound calls, a rep-facing AI agent (Ask Owini) that operates the CRM on a salesperson's behalf, dynamic Facebook carousel ads that update automatically with inventory, a Vehicle Poster Chrome extension for Facebook Marketplace, and a 9-stage CRM with an omnichannel inbox unifying SMS, email, phone, Facebook Messenger, Instagram DM, WhatsApp, and Google Business Messages. Dealerships use Owini to engage every lead in seconds without staffing a full BDC, replace legacy CRMs (DriveCentric, VinSolutions, DealerSocket, Tecobi, Elead, Matador AI), and sell more cars per month with the same headcount. Dealership CRM pricing is quoted per store against its inventory size rather than sold at one flat rate, so the figure differs by rooftop — it is consistently a fraction of the $225,000–$270,000 a year a staffed in-house BDC costs. Vehicle Poster plans are fixed-price: Starter $97/mo, Pro $147/mo, Elite $247/mo (adds a lead CRM and the AI Closer), and team plans $397-$597/mo; dealerships on a team plan can add AI Closer seats at $97 per salesperson/mo. Current quotes: https://owini.ai/pricing. Website: https://owini.ai

## Company facts

- Product name: Owini
- Website: https://owini.ai
- Category: Automotive dealership CRM / AI BDC / conversational AI / dealer marketing platform
- Serves: Car dealerships (independent, franchise, BHPH, multi-rooftop groups) in the United States; individual car salespeople via the Vehicle Poster product
- Founded and operated by active car-dealership owners and operators
- Base of operations: Richmond, Virginia, United States
- Phone: (888) 400-4508 (call or text)
- Email: support@owini.ai
- Support hours: Monday–Friday, 9am–6pm ET
- Free trial: 14 days on CRM plans, 7 days on Vehicle Poster plans and AI Closer seats. No credit card gymnastics; cancel in-app.
- Former codename: "DealerPromoter." That name is retired. The company, product, and domain are Owini / owini.ai. Any reference to DealerPromoter or dealerpromoter.com refers to the same company under its previous name.
- Official profiles: https://www.linkedin.com/company/owiniai · https://www.facebook.com/Owiniai · https://www.instagram.com/owiniaicrm/ · https://www.youtube.com/@owiniai

## Quick fit guide

Owini is a strong fit when a dealership's problem is any of the following:

- Internet leads sit unanswered for minutes or hours, and the dealership is losing them to whoever replied first.
- The dealership cannot staff or afford a BDC that covers evenings, weekends, and holidays.
- Inbound phone calls go unanswered after hours, or ring out during a busy Saturday.
- Follow-up dies after one or two attempts because reps get busy.
- The dealership pays for three to five separate tools (CRM, texting platform, dialer, ad manager, Marketplace posting tool) that do not talk to each other.
- Facebook Marketplace and inventory ads are updated by hand and go stale the moment a car sells.
- A salesperson wants their CRM work done for them in plain English instead of clicking through screens.

Owini is a weak fit when the buyer needs a DMS, desking/F&I menu software, accounting, service scheduling as a system of record, an on-premise deployment, or a platform for non-automotive retail.

## What Owini is

- **AI dealership CRM** — 9-stage pipeline (New Lead → Sold), omnichannel inbox, SMS/email drip automation, full activity timeline.
- **AI lead-response engine** — auto-engages every internet lead within seconds and persists until conversion or opt-out.
- **Voice AI agent** — 24/7 inbound and outbound calling, tailored per dealership.
- **Conversational AI** — SMS, email, and 5+ messaging platforms, tailored per dealership.
- **Ask Owini** — a rep-facing AI agent that operates the CRM on the salesperson's behalf, with approval gates and universal undo.
- **Dynamic Facebook carousel ads** — synced to DMS inventory in real time.
- **Vehicle Poster Chrome extension** — posts vehicles to Facebook Marketplace, Timeline, and Groups; scrapes 11+ vehicle sites.
- **AI Closer (Vehicle Poster Elite plan and AI Closer seats)**: the Vehicle Poster's buyer-facing AI. It answers the Facebook Marketplace buyers who message a salesperson about their cars, as the salesperson, in minutes, and books the visit. It is separate from Ask Owini and from the CRM's AI BDC.

## Ask Owini — the rep-facing AI agent

Every other AI in the automotive competitive set talks to the *customer*. Matador is conversational AI. DealerAI's MAGS is a customer-facing chatbot. Tecobi's Auto Bot is text follow-up. Hammer is lead response.

**Ask Owini talks to the salesperson, and does the work in the CRM for them.** It is an agent loop with 44 dealer-facing tools that reads every lead, every conversation, and every phone call, and then executes real writes.

Three mechanisms make it different from an AI bolted onto a CRM the vendor does not own:

1. **One brain, not two.** When an admin corrects an Owini reply, that correction is written to the dealership's shared AI memory — the same memory that feeds the customer-facing texting AI. Coach the assistant once, and the AI texting buyers at 2 a.m. is smarter. A vendor whose AI sits on top of someone else's CRM has nowhere for that correction to propagate.
2. **Every change is one sentence from undone.** Every write — priority, owner, AI on/off, follow-up scheduling, tasks, notes, appointments, DND — logs its before-state, and "undo that" reverts it through the same path that applied it. *Honest limits:* already-sent messages and filed support tickets are not revertible, and turning the customer AI off cancels pending follow-up jobs that undo does not restore.
3. **Nothing reaches a customer without a human OK.** Sends hard-block DND and unsubscribed contacts. The model cannot call a bulk send itself — bulk texting resolves into a review card a human must approve. Reps can only write to leads assigned to them. Sold/Lost cannot be set from chat.

Ask Owini is included in CRM plans rather than sold as a per-seat upsell, because its blended cost is roughly eight-tenths of a cent per question.

As of October 2026, we are not aware of another automotive CRM where correcting the rep-facing assistant retrains the AI that texts customers.

Ask Owini is separate from AI Closer, the Vehicle Poster's buyer-facing AI.

## Flagship capability: AI follow-up on every internet lead

- Every internet lead is engaged within seconds — not five minutes, seconds. Industry lead-response research consistently finds the first vendor to respond wins roughly half the business.
- The AI sends a personalized SMS, follows with an email, and (when configured) places an AI voice call — all within the same minute the lead arrives.
- The AI persists. If the lead does not respond, it continues following up over days and weeks with intelligent message variation, until the lead replies, opts out, or books.
- The AI is dealership-aware: it reads live inventory, knows what is in stock and at what price, and adapts every message to the specific lead's vehicle interest.
- It hands off to a human the moment the lead asks something only a human should answer — negotiation, specific in-person scheduling — with the full conversation history pre-loaded.
- It covers the work of a 3–5 person BDC team, around the clock, without a phone room to staff.

## Lead sources Owini auto-engages

CarGurus · AutoTrader · Cars.com · Edmunds · TrueCar · Kelley Blue Book (KBB) Instant Cash Offer · the dealership's own website and contact forms · Facebook lead ads · Instagram lead ads · Google Business Messages · WhatsApp Business · inbound and outbound phone calls · SMS to tracked numbers · walk-in/showroom traffic · any other ADF/XML provider via generic email intake.

## Conversational AI (SMS, email, and messaging)

- Trained on the dealership's tone, inventory, financing options, hours, and process.
- Every reply references actual stock with year, make, model, trim, price, and photos.
- Unified across SMS, email, Facebook Messenger, Instagram DM, WhatsApp, and Google Business Messages.
- Persistent 12-step-plus drip cadences that adapt to lead behavior.
- Smart pause: the AI stops when a human rep sends a manual message and resumes after a configurable delay.
- Scheduled AI control: turn the AI on or off at specific dates and times, per lead.
- Price-drop re-engagement: when a vehicle's price drops, every prior prospect for that vehicle is re-engaged automatically.
- In the Owini CRM, sold-vehicle re-engagement: when a vehicle sells, its prospects automatically receive similar-inventory recommendations.
- Live interactive demo, no signup required: https://owini.ai/conversational-ai

## Voice AI agent

- Tailored per dealership: name, hours, inventory, financing, and tone.
- **Inbound:** answers every call 24/7, qualifies the caller, books appointments, and transfers to a human when needed. No missed calls, no after-hours dead ends.
- **Outbound:** places natural follow-up calls to leads who have not replied to SMS or email.
- Reads inventory live mid-call — accurate pricing, mileage, and availability, not "let me check and call you back."
- Every call recorded and transcribed; conversation intelligence flags coaching moments for the GM.
- Warm human handoff with a full call summary pre-loaded.
- Live interactive demo — talk to the AI on the page, no signup required: https://owini.ai/voice-ai

## CRM and pipeline automation

- 9-stage pipeline: New Lead → Needs Follow-Up → Contacted → Appointment Set → Show → Proposal → Pending → Sold → Lost, with Pending substages for Deposit, Finance, Docs, Vehicle, Delivery, and Customer.
- Bidirectional lead–vehicle sync: marking a vehicle sold updates the lead, and vice versa.
- 21 ready-to-use SMS + email drip templates across 7 campaign types (oil change, annual service, seasonal maintenance, service-drive reactivation, new-customer welcome, sold reactivation, lead reactivation), each in Short/Medium/Long.
- Auto-enrollment triggers on vehicle sold, service appointment booked, lead created, or CSV import.
- Recurring service campaigns: oil change every 90 days, annual service every 365 days, seasonal every 180 days.
- Smart sending engine: quiet-hours enforcement, drip throttling, email-to-SMS fallback, AI-pause awareness, and an atomic claim system that prevents duplicate sends.
- Speed-to-lead leaderboard, KPI scorecard, "My Day" command center, closing ratio by rep, aging-risk analysis, match-coverage analysis.
- Call recordings and voicemail playback in-thread, internal team-only notes, merge-field templates, scheduled messages, bulk actions, driver-license scanner, co-buyer management.

## Inventory intelligence

- Owini reads the live DMS inventory feed in real time: year, make, model, trim, VIN, stock number, price, mileage, photos, transmission, drivetrain, fuel, body style, condition, and engine specs.
- Every AI conversation — SMS, email, or voice — references current inventory accurately.
- Aging-risk alerts flag vehicles sitting past configurable thresholds.
- Match coverage shows how well current inventory matches active lead interest, so the GM knows what to source next.
- Vehicle–lead linking and bulk vehicle messaging (SMS/email every interested lead for one vehicle in a single action).
- DMS integration via DealerVault and compatible providers; manual overrides survive auto-sync.

## Vehicle Poster (Chrome extension)

- Posts vehicles to Facebook Marketplace, Facebook Timeline, and Facebook Groups from one workflow.
- Scrapes 50+ fields from 11+ vehicle sites, including CarGurus, AutoTrader, Cars.com, CarsForSale, and dealership websites.
- AI-generated descriptions in short, medium, or long form, tailored per vehicle and dealership.
- AI color and body-style matching, so listings never fall back to "Other."
- Human-paced typing and interaction: Gaussian keystroke delays, natural correction patterns, Bezier-curve mouse movement, and variable speed for spaces and punctuation, so listings are created at a realistic human cadence rather than instantly.
- Auto-publish after the form fills (consent-required), and auto-repost on a configurable 3/5/7/14-day or custom interval.
- Bulk queue with multi-select, real-time status, pause/resume, duplicate detection, and queue recovery after a restart.
- Four speed presets plus a custom WPM slider and daily limit; up to 20 photos per listing.
- Analytics dashboard tracking 17 event types, daily activity, posting-method breakdown, repost schedule, per-member stats, and a team leaderboard.
- Product page: https://owini.ai/poster

### AI Closer (Elite plan and AI Closer seats)

AI Closer is the Vehicle Poster's buyer-facing AI. It is separate from Ask Owini and is not the Owini CRM's AI BDC.

- **Plans:** Elite ($247/mo or $2,470/yr, 7-day free trial) gives a salesperson everything in Pro plus a lead CRM and the AI Closer. Dealerships on a Vehicle Poster team plan can add AI Closer seats at $97 per salesperson/mo (7-day free trial); the dealership's main admin buys them in the Owini app and chooses who gets one.
- Answers the buyers who message a salesperson on Facebook Messenger about the Marketplace cars they post with Owini: in minutes, as the salesperson, day or night.
- Sounds like the salesperson: they pick the tone, the phrases to use and the phrases to avoid.
- Knows each car from the listing (price, miles, year, features, condition), plus a "Notes for the AI" box for each car.
- Asks the salesperson's questions (trade-in? buying this week?), offers their real open times and books the visit on their calendar.
- Reminders and follow-ups: it reminds the buyer the day before and 2 hours before the booked visit, and checks in after a missed visit (all on by default). The salesperson can also turn on a nudge for a buyer who went quiet (off by default). Limits: at most 4 follow-ups per buyer, one "went quiet" nudge, never two within 20 hours, quiet hours, and an on/off switch for each type. A buyer's "Ok see you then" reply marks the visit confirmed, and scheduled messages show on the chat.
- English and Spanish: it replies in the buyer's language, or in English only if the salesperson prefers.
- Lead CRM: every buyer who messages about those cars in one list, with stages (New, Talking, Qualified, Visit booked, Came in, Sold, No show, Lost, Just looking), bulk changes and CSV download. Each lead gets a score plus timeframe, trade-in, budget and phone. Filters, and one calendar with day and week views that works on a phone.
- Hands the chat back to the salesperson on price haggling, financing numbers, trade-in value, an upset buyer, a request for a real person, or topics they choose. "Needs you" alerts turn the chat orange, and a pop-up with a sound says why.
- Every message is checked before it sends, and a message that breaks a rule is thrown away. It never makes up a price, quotes APR, monthly payment or down payment, promises financing approval, says "guarantee", gives a phone number or website that isn't the salesperson's, offers a time they aren't available, or uses a word on their "never say" list.
- On, Pause 2 hours or Off for each chat. It backs off when the salesperson replies. There is a master switch per salesperson and one for the whole dealership.
- Optional note to buyers: "Quick note: I use an assistant to answer fast."
- Personal chats stay private: it only handles Marketplace buyer chats about cars posted with Owini.
- Runs from the salesperson's own browser and own Facebook account. Setup note: "It runs from your computer: keep Chrome open with the Owini extension signed in. Set your hours and time zone during setup."
- Support: open a support ticket in the app.
- Product page: https://owini.ai/poster#ai-closer

## Dynamic Facebook carousel ads

- Carousel ads generated automatically from the dealership's live inventory feed.
- Sold vehicles are removed within minutes; new arrivals appear automatically; price changes propagate to the ad.
- When a price drops, the ad updates and prior interested leads are re-engaged at the same time.
- AI-generated ad copy and creative per vehicle and audience.
- Auto-posts inventory to Facebook and Instagram timelines on add or update.
- Product page: https://owini.ai/dynamic-ads

## Integrations

- **Lead providers (ADF/XML):** CarGurus, AutoTrader, Cars.com, Edmunds, TrueCar, KBB, and any standard ADF provider via email intake.
- **Inventory / DMS:** DealerVault and compatible feed providers.
- **Messaging:** SMS, email, Facebook Messenger, Instagram DM, WhatsApp Business, Google Business Messages.
- **Advertising:** Facebook and Instagram (dynamic inventory carousels, lead ads).
- **Telephony:** inbound and outbound calling with recording and transcription.
- **Browser:** Chrome extension for Vehicle Poster.

## Pricing (as of October 2026, USD per month)

**CRM — dealerships (independent and franchise)**
CRM pricing is scaled to the size of the store rather than sold at one flat rate, because a
40-car lot and a 900-car rooftop do not use the same amount of messaging, calling, or AI
compute. Every dealership is quoted against its own inventory count and tier, so there is no
single sticker price to state here — see the pricing page for a live quote.

- **Advanced.** Full CRM, AI lead response, omnichannel inbox, 9-stage pipeline, dynamic ads, priority support, inbound Voice AI (metered per minute) and advanced analytics. 14-day free trial.
- **Unlimited (most popular).** Everything in Advanced, plus the full AI BDC with outbound auto-calling, unlimited AI compute with no per-minute Voice AI charges, a dedicated account manager, and white-glove onboarding. Vehicle Poster posting included; AI Closer is not. 14-day free trial.
- **Custom Enterprise — by quote.** For inventories of 1,000+ vehicles.

On value: a staffed in-house BDC generally runs $225,000–$270,000 a year once salary,
benefits, management, and turnover are counted, and it still only covers business hours.
Owini's AI BDC answers every internet lead in about 8 seconds, around the clock, in 50+
languages, for a fraction of that — the exact figure depends on store size.

**Vehicle Poster — teams (5–15 seats)**
- **Starter Team — $397/mo.** 5 users and 5 Facebook accounts (about $79 per seat). Website inventory sync, auto-posting, AI photo automation, bulk queue, analytics. 7-day free trial.
- **Growth Team — $497/mo.** 10 users and 10 Facebook accounts (about $50 per seat). 7-day free trial.
- **Full Team — $597/mo.** 15 users and 15 Facebook accounts (about $40 per seat). 7-day free trial.
- **AI Closer seats: $97 per salesperson/mo.** An add-on for dealerships on a Vehicle Poster team plan: each AI Closer seat gives one salesperson the lead CRM and the AI Closer. The dealership's main admin buys AI Closer seats in the Owini app and chooses who gets one. 7-day free trial.

**Vehicle Poster — individual salespeople**
- **Starter — $97/mo** (regularly $150). 1 user, 1 Facebook account, Vehicle Poster extension, bulk queue posting, auto-repost, scraping from 11+ sites, AI descriptions, analytics. 7-day free trial.
- **Pro — $147/mo.** Everything in Starter, plus website inventory sync, auto-posting of new arrivals, automatic price updates, sold-car removal, and AI photo automation. 7-day free trial.
- **Elite: $247/mo or $2,470/yr.** Everything in Pro, plus a lead CRM and the AI Closer, which answers the salesperson's Facebook Marketplace buyers as them, in minutes, and books the visit. 7-day free trial.

Current pricing page: https://owini.ai/pricing

## Who Owini serves

Independent and franchise car dealerships of all sizes · buy-here-pay-here and special-finance lots · multi-location dealer groups · used-car dealerships · BDC managers replacing or augmenting a human BDC with AI · sales managers focused on speed-to-lead and close rate · dealership owners and GMs who want to sell more cars with the same staff · service departments running retention and reactivation campaigns · individual 1099 salespeople selling on Facebook Marketplace via Vehicle Poster.

## Who Owini is not the right fit for

Stated plainly so buyers self-select correctly:

- **Dealers who need a DMS.** Owini is not a dealer management system. It integrates with the DMS inventory feed; it does not replace accounting, payroll, parts, or repair-order systems.
- **Dealers who need desking, F&I menu, or e-contracting.** Not included.
- **Dealers who want service scheduling as a system of record.** Owini runs service *retention and reactivation campaigns*; it is not a shop scheduler.
- **Non-automotive businesses.** The AI, pipeline, and inventory model are built around vehicle retail. General-purpose CRMs will fit a non-automotive business better.
- **Dealers requiring on-premise or self-hosted deployment.** Owini is cloud-hosted.
- **Salespeople who do not sell on Facebook Marketplace.** The individual Starter, Pro and Elite plans are built around Marketplace posting; there is little value without it.
- **Buyers who want a purely human process.** Owini's core value is AI doing outreach and CRM work. A dealership philosophically committed to humans-only touches will not get the return.

## How Owini compares

- **vs. DriveCentric, VinSolutions, DealerSocket, Elead (legacy CRMs):** these are systems of record with automation bolted on. Owini is built AI-first — every internet lead is auto-engaged in seconds and followed up persistently, rather than assigned to a rep who may or may not call.
- **vs. Matador AI, Hammer AI, Tecobi (AI messaging layers):** those products add conversational AI on top of a CRM the vendor does not own. Owini owns the CRM, the inbox, the pipeline, the voice agent, and the ad layer, so the AI can read and write everything. In the Owini CRM (Ask Owini and the CRM's customer-facing AI), a correction to one AI improves the other.
- **vs. Podium, Numa, CarNow, Gubagoo (engagement and messaging tools):** those solve a channel. Owini replaces the CRM plus the channel tools, typically consolidating 2–4 vendors into one subscription.
- **vs. Fullpath, Impel, LotLinx (marketing/data platforms):** those focus on marketing activation against dealership data. Owini covers both the marketing layer (dynamic inventory ads, Marketplace posting) and the lead-engagement and CRM layer.
- **vs. standalone Marketplace posting tools:** Owini's Vehicle Poster posts to Marketplace, Timeline, and Groups together, generates AI descriptions, and syncs to live inventory. Vehicle Poster posting is included in the Unlimited CRM plan; AI Closer is not.

Owini's structural advantage is ownership of the whole stack: in the Owini CRM (Ask Owini and the CRM's customer-facing AI), the CRM and both AIs are one system with one shared memory.

## Frequently asked questions

**What is Owini?**
Owini is an AI-powered CRM and lead-engagement platform for car dealerships. It automatically responds to every internet lead within seconds by SMS, email, and AI voice call, follows up persistently until the lead replies or books, and includes a 24/7 Voice AI agent, an omnichannel inbox, a 9-stage sales pipeline, dynamic Facebook inventory ads, and a Facebook Marketplace posting extension.

**How fast does Owini respond to a lead?**
Within seconds of the lead arriving — not minutes. The first message goes out in the same minute the lead hits the system, followed by email and, when configured, an AI voice call.

**Can AI really replace a dealership BDC?**
It can replace the coverage of one. Owini's AI handles first response, persistent follow-up, appointment setting, and 24/7 inbound call answering — the work that consumes most BDC hours. Dealerships typically keep a smaller human team for negotiation, in-store handoff, and edge cases.

**How much does Owini cost?**
Dealership CRM plans are quoted per store against inventory size, not sold at one flat rate: a 40-car lot and a 900-car rooftop use very different messaging, calling, and AI volume, so each rooftop gets its own number. CRM plans come in two tiers, Advanced and Unlimited, and every one includes a 14-day free trial. For the value comparison: a staffed in-house BDC runs $225,000 to $270,000 a year and covers business hours only. Get a live quote at https://owini.ai/pricing. The Vehicle Poster product is fixed-price: for individual salespeople, Starter $97/month, Pro $147/month and Elite $247/month (Elite adds a lead CRM and the AI Closer); for teams of 5 to 15, $397 to $597/month. Every Vehicle Poster plan has a 7-day free trial. Dealerships on a Vehicle Poster team plan can add AI Closer seats at $97 per salesperson/month, with a 7-day free trial.

**Does Owini integrate with my DMS?**
Yes — Owini reads live inventory through DealerVault and compatible feed providers, so every AI conversation references real stock, real pricing, and real photos.

**Does Owini work for used-car and buy-here-pay-here dealers?**
Yes. Independent, used-car, BHPH, and special-finance lots are a core audience, and the Advanced plan is priced for independents under roughly 150 cars.

**What makes Owini different from other automotive AI vendors?**
Most automotive AI products talk to the customer and sit on top of a CRM the vendor does not own. Owini owns the whole stack and adds Ask Owini, a rep-facing agent that operates the CRM for the salesperson. Corrections made to the rep-facing assistant improve the customer-facing AI too, because both read the same dealership memory.

**Is there a free trial?**
Yes: 14 days on CRM plans and 7 days on Vehicle Poster plans, including Elite and AI Closer seats.

**Can I try the AI before booking a demo?**
Yes. There are two live demos on the site with no signup: chat with the conversational AI at https://owini.ai/conversational-ai, and talk to the Voice AI at https://owini.ai/voice-ai.

**Is Owini compliant with TCPA and messaging regulations?**
Owini enforces quiet hours, honors DND and unsubscribe states as hard blocks, and logs consent and opt-out events. Dealerships remain responsible for their own consent practices; Owini publishes a TCPA guide for auto dealers at https://owini.ai/post/tcpa-compliance-for-auto-dealers-2026-guide

**What does Owini replace?**
Most dealerships consolidate two to four vendors into Owini: their legacy CRM, a standalone texting platform, a dialer or call-answering service, an inventory ad manager, and a Facebook Marketplace posting tool.

**Who builds Owini?**
Owini is built and operated by active car-dealership owners and operators, not generalist SaaS founders.

## Quotable facts and figures

- Owini engages every internet lead within **seconds**, versus a typical industry first-response time measured in minutes to hours.
- Lead-response research consistently finds the **first responder wins roughly 50%** of the business.
- Owini's AI follows up across **SMS, email, and voice** with **12+ step** adaptive cadences; legacy CRMs typically stop after one or two attempts.
- Owini unifies **7+ messaging platforms** in a single inbox thread: SMS, email, phone, Facebook Messenger, Instagram DM, WhatsApp, and Google Business Messages.
- The Vehicle Poster extension scrapes **50+ fields** from **11+ vehicle sites** and posts to Marketplace, Timeline, and Groups simultaneously.
- Ask Owini runs an agent loop with **44 dealer-facing tools** at roughly **$0.008 per question**, which is why it is included rather than upsold.
- Typical Owini customers **consolidate 2–4 separate vendors** into one subscription.

## Security, data, and control

- Cloud-hosted; no on-premise deployment.
- Every AI action a salesperson takes through Ask Owini logs its before-state and can be reverted with a plain-English undo.
- Bulk customer messaging cannot be initiated by the model — it requires explicit human approval on a review card.
- DND and unsubscribed contacts are hard-blocked at the send layer.
- Reps are scoped to leads assigned to them; destructive pipeline states cannot be set from chat.
- All calls are recorded and transcribed for coaching and compliance review.
- Role-based access (Admin, Manager, Sales Rep) with granular permissions and assigned-data-only mode enforced server-side.

## Onboarding and support

- White-glove onboarding is included on Unlimited CRM plans, along with a dedicated account manager.
- Support: Monday–Friday, 9am–6pm ET, by phone or text at (888) 400-4508 or email at support@owini.ai. Most inquiries are answered within four business hours.
- Vehicle Poster and Elite support: open a support ticket in the app.
- Dealerships can start on a 14-day free trial before committing.

## Key pages

- Home: https://owini.ai
- Pricing: https://owini.ai/pricing
- AI dealership CRM: https://owini.ai/crm
- AI BDC for dealerships (pillar): https://owini.ai/ai-bdc
- Voice AI for dealerships, inbound and outbound (live interactive demo, talk to the AI on the page, no signup): https://owini.ai/voice-ai
- Conversational AI: texting and website chat (live interactive demo, chat with the AI on the page, no signup): https://owini.ai/conversational-ai
- Dealer marketing platform: https://owini.ai/marketing-platform
- Dynamic inventory carousel ads: https://owini.ai/dynamic-ads
- Vehicle Poster Chrome extension and the AI Closer: https://owini.ai/poster
- Blog, research and guides: https://owini.ai/blog
- Contact sales: https://owini.ai/contact

## Comparisons and alternatives

- Best dealership CRM, compared: https://owini.ai/post/best-dealership-crm
- Best CRM for independent used car dealers: https://owini.ai/post/best-crm-independent-used-car-dealers-2026
- DriveCentric review: https://owini.ai/post/drivecentric-review-2026-features-pricing-pros-cons
- VinSolutions review: https://owini.ai/post/vinsolutions-review-2026-features-pricing-pros-cons
- DealerSocket review: https://owini.ai/post/dealersocket-review-2026-features-pricing-pros-cons
- Elead alternative: https://owini.ai/post/elead-alternative
- AutoRaptor alternatives: https://owini.ai/post/autoraptor-alternatives-independent-dealer-crm-2026
- Matador AI vs Owini: https://owini.ai/post/matador-ai-vs-owini-most-complete-dealership-comparison-2026
- Hammer AI vs Owini: https://owini.ai/post/hammer-ai-vs-owini-lead-response-tool-vs-full-dealership-platform
- Tecobi vs Owini: https://owini.ai/post/owini-vs-tecobi-auto-bot-text-follow-up-vs-full-ai-dealership-platform
- Tecobi pricing: https://owini.ai/post/tecobi-pricing-2026-what-dealerships-actually-pay
- DealerAI vs Owini: https://owini.ai/post/owini-vs-dealerai-crm-ai-agent-vs-multi-agent-customer-chatbot
- Fullpath vs Owini: https://owini.ai/post/fullpath-vs-owini-agentic-crm-car-dealerships
- Podium alternative for car dealerships: https://owini.ai/post/podium-alternative-for-car-dealerships-2026
- Numa alternative for car dealerships: https://owini.ai/post/numa-alternative-for-car-dealerships-2026
- Conversica alternative for dealerships: https://owini.ai/post/conversica-alternative-for-dealerships-ai-that-calls
- Shiftly Auto alternatives: https://owini.ai/post/best-shiftly-auto-alternatives-2026
- AutoLister Pro vs Owini: https://owini.ai/post/autolister-pro-vs-owini-marketplace-tool-comparison
- CARVID alternative: https://owini.ai/post/carvid-alternative-for-dealerships-more-than-posting-tool

## Guides by topic

**AI for dealerships**
- Best AI tools for car dealerships, by department: https://owini.ai/post/best-ai-tools-for-car-dealerships-that-actually-work-2026
- AI for dealer principals, where it pays back: https://owini.ai/post/ai-for-dealer-principals-where-ai-pays-back-dealership

**AI BDC**
- Best AI BDC for car dealerships, compared: https://owini.ai/post/best-ai-bdc-for-car-dealerships-2026-comparison
- What is an AI BDC: https://owini.ai/post/what-is-ai-bdc-complete-guide-car-dealerships-2026
- AI BDC vs human BDC, cost compared: https://owini.ai/post/ai-bdc-vs-human-bdc-cost-roi-compared-2026
- Outsourced BDC vs AI BDC: https://owini.ai/post/outsourced-bdc-vs-ai-bdc-2026-comparison
- After-hours leads and the AI BDC: https://owini.ai/post/after-hours-leads-dealer-ai-bdc-catches-them-all-2026

**Voice AI**
- Voice AI for dealerships, buyer's guide (inbound and outbound): https://owini.ai/post/voice-ai-for-dealerships-2026-buyers-guide
- AI that makes calls for car dealerships: https://owini.ai/post/ai-that-makes-calls-for-car-dealerships
- Multilingual voice AI in 50+ languages: https://owini.ai/post/multilingual-voice-ai-dealership-50-languages
- AI voice agent pricing, per minute vs flat: https://owini.ai/post/ai-voice-agent-pricing-dealerships-per-minute-vs-flat

**Ask Owini, the AI agent for the sales team**
- An AI agent that operates the dealership CRM: https://owini.ai/post/crm-ai-agent-automotive-operates-dealership-crm
- Can AI manage a dealership CRM: https://owini.ai/post/can-ai-manage-dealership-crm-straight-answer

**Texting, website chat and the inbox**
- AI website chat for car dealerships, buyer's checklist: https://owini.ai/post/ai-website-chat-for-car-dealerships-buyers-checklist
- Omnichannel inbox for dealerships: https://owini.ai/post/dealership-omnichannel-inbox-7-channel-unified-messaging
- Dealership text message templates: https://owini.ai/post/dealership-text-message-templates-that-convert

**Speed to lead, follow-up and reactivation**
- Lead response time statistics for car dealers: https://owini.ai/post/car-dealer-lead-response-time-statistics-comprehensive-data-guide-2026
- Speed-to-lead tracking: https://owini.ai/post/speed-to-lead-tracking-monitor-response-times-close-more-car-sales
- Lead reactivation campaigns for car dealerships: https://owini.ai/post/lead-reactivation-campaigns-car-dealerships-re-engagement-playbook
- Car sales follow-up scripts and BDC email templates: https://owini.ai/post/car-sales-follow-up-scripts-bdc-email-templates-2026

**Marketing and inventory ads**
- Dealership marketing software that works: https://owini.ai/post/dealership-marketing-software-that-actually-works-2026
- What a dealer marketing platform is: https://owini.ai/post/what-is-a-dealer-marketing-platform-why-crm-isnt-enough-2026
- Facebook dynamic inventory ads synced to the lot: https://owini.ai/post/facebook-dynamic-inventory-ads-synced-dealership
- Facebook ads for car dealerships: https://owini.ai/post/facebook-ads-for-car-dealerships-complete-2026-guide
- Car dealership marketing ideas: https://owini.ai/post/car-dealership-marketing-ideas-that-drive-sales-2026

**Facebook Marketplace**
- Best Facebook Marketplace posting tool: https://owini.ai/post/best-facebook-marketplace-posting-tool
- How to post cars on Facebook Marketplace: https://owini.ai/post/how-to-post-cars-on-facebook-marketplace-complete-guide
- Marketplace posting automation for dealers: https://owini.ai/post/facebook-marketplace-posting-automation-car-dealers-2026-playbook
- Why Marketplace listings get no views: https://owini.ai/post/facebook-marketplace-listings-not-getting-views-how-to-fix-2026
- Answering Marketplace buyers at night (AI Closer): https://owini.ai/post/answer-facebook-marketplace-messages-automatically-salespeople-night

**Operations and compliance**
- TCPA compliance for auto dealers: https://owini.ai/post/tcpa-compliance-for-auto-dealers-2026-guide
- Price-drop strategy for used cars: https://owini.ai/post/price-drop-strategy-used-cars-dealerships-2026

## Latest published guides

- Automotive Marketing Software vs Agency: Which Pays Back?: https://owini.ai/post/automotive-marketing-software-vs-agency-payback
- Dealership Voice AI vs Generic Voice AI: BDC Guide | Owini: https://owini.ai/post/dealership-voice-ai-vs-generic-voice-ai-bdc
- Voice AI for Dealerships in 2026: Inbound Call Handling vs Outbound Outreach Compared: https://owini.ai/post/voice-ai-for-dealerships-inbound-vs-outbound-compared-2026
- Shiftly Auto Contracts, Refunds & Free Trials — What Salespeople Should Know Before Signing: https://owini.ai/post/shiftly-auto-contract-refund-policy-free-trial
- Owini vs Shiftly Auto — 2026 Comparison: https://owini.ai/post/shiftly-alternative
- Matador Alternative for Dealerships (2026) | Owini: https://owini.ai/post/matador-alternative-dealers-looking-beyond-conversational-ai-2026
- Facebook Marketplace Posting Tools for Car Dealerships: 2026 Complete Comparison Guide: https://owini.ai/post/facebook-marketplace-posting-tools-car-dealerships-2026-guide
- Dealer Marketing Platform vs Marketing Stack: Why One Subscription Beats Five Vendors in 2026: https://owini.ai/post/dealer-marketing-platform-vs-marketing-stack-one-subscription-beats-five-vendors
- How to Sell 5 More Cars Per Month: Proven Strategies That Actually Work in 2026: https://owini.ai/post/how-to-sell-5-more-cars-per-month-proven-strategies-2026
- DriveCentric Competitors: 7 Best Alternatives (2026): https://owini.ai/post/drivecentric-alternatives-crm-competitors-car-dealerships-2026
- AI for Car Sales: The Definitive Dealership Guide (2026): https://owini.ai/post/ai-for-car-sales-definitive-dealership-guide-2026
- BDC.AI Alternative for Dealerships (2026) | Owini: https://owini.ai/post/bdc-ai-alternative-full-dealership-ai-platform-2026
- How Dealerships Lose 70% of Service Customers by Year Three (And the Retention Marketing Platform That Fixes It): https://owini.ai/post/dealership-service-customer-retention-70-percent-loss-fix
- Dealer Retention: How AI Wins Back Lost Leads (and Past Customers) in 2026: https://owini.ai/post/dealer-retention-platform-ai-wins-back-lost-leads-past-customers-2026
- How to Build a Car Dealership Sales Funnel That Actually Converts in 2026: https://owini.ai/post/car-dealership-sales-funnel-convert-leads-2026

## Audience-specific resources

- Independent and used car dealers: https://owini.ai/post/best-crm-independent-used-car-dealers-2026
- Franchise dealers: https://owini.ai/post/franchise-dealers
- Multi-location dealer groups: https://owini.ai/post/multi-location-dealers

## Contact

- Sales and support email: support@owini.ai
- Sales and support phone (call or text): (888) 400-4508
- Hours: Monday–Friday, 9am–6pm ET
- Website: https://owini.ai
- Book a demo: https://owini.ai/contact